What 4J Stands For...
4J Insurance Brokerage was built on a simple idea: business is personal.
The name 4J is rooted in four names woven through founder Deon R. Williams’s family—Joy, John, June, and Jones. They represent the family foundation behind the brokerage and the responsibility that comes with building something intended to serve others well.
That foundation shapes how we work. We approach every client relationship with care, accountability, and a long-term perspective. Our goal is not simply to place an insurance policy; it is to understand the business, provide direct advice, and remain present when our clients need us.
At 4J, you are more than a transaction or renewal. You become part of a relationship built around protecting what you have worked hard to create.
Based in Frisco, 4J Insurance Brokerage serves commercial clients throughout Texas and Oklahoma, including Collin County and Denton County.

How We Work
Structure Coverage to Reality
Clarity, Always
Coverage that holds up when something goes wrong — not just coverage that looks fine on paper
Recognized & Certified
MLS — Master of Legal Studies
REBC — Registered Employee Benefits Consultant
CLCS — Commercial Lines Coverage Specialist
If You're Not Sure Where You Stand, That's a Good Place to Start
We can review what you have and give you a straightforward answer — no pressure, no unnecessary complexity.